39% of UK transport users would consider using a driverless car

New research conducted by the Transport Systems Catapult, shows that 39% of people in the UK would now consider using a self-driving vehicle if it was available, rising to as high as 62% amongst young professionals living in cities.

The research was conducted with the support of the Department for Transport (DfT), the Department for Business Innovation and Skills (BIS) and Innovate UK, as part of a Traveller Needs Study comprised of 10,000 online questionnaire respondents, 50 company interviews, and 100 expert interviews. Rather than focusing on car owners, the study looked at transport users of all types, revealing a much higher than expected potential acceptance of autonomous technology.

Overall, the Traveller Needs Study revealed an increasingly progressive attitude amongst the UK’s transport users which fed into attitudes towards autonomous vehicles. 54% now consider a smart phone an essential part of their journey, whilst 57% would share personal data in order to improve their journeys.

The Transport Systems Catapult is currently working on the LUTZ Pathfinder project, which will oversee the trial of three automated pods within Milton Keynes city centre, and assess their feasibility from both a technological and societal point of view.

Discussing the findings, TSC CEO Steve Yianni commented:

“Drivers who use autonomous features could benefit from additional productive time, reduced fatigue and decreased congestion – not to mention the increased safety of self-drive technology. We think these figures demonstrate a growing awareness of these benefits.”                     

Note to editors

The Traveller Needs and UK Capability Study can be downloaded in full at https://ts.catapult.org.uk/traveller-needs-and-uk-capability-study

A video of the recent unveiling of the LUTZ Pathfinder driverless pod in Milton Keynes is available on YouTube for public distribution at https://www.youtube.com/watch?v=BAo-ksQ3tV8

Further findings from the UK Traveller Needs and UK Capability Study included:

  • The study has identified 10 Value Spaces for Intelligent Mobility with estimated £56bn of value (revenue opportunities) in the UK alone
  • 75% of journeys are characterised by pain-points and 57% of travellers are always looking for ways to optimise their journeys
  • Multi-modal journeys are especially painful for UK travellers and each interchange increases the number of pain-points experienced
  • Overall, UK travellers today exhibit progressive attitudes and 57% of respondents would not mind sharing their personal data in order to get a better service.
  • UK travellers are increasingly connected (72% smartphone penetration) and more than half of smartphone users already consider it essential to their travel experience
  • The scale of unmet traveller needs is greatest in three segments that constitute approximately 60% of the population and make up 73% of annual journeys in the UK. Across these three key segments (Progressive Metropolitans, Default Motorists, and Dependent Passengers), there are significant opportunities for new Intelligent Mobility solutions
  • Intelligent Mobility will require the integration of different technologies, products and services that will result in a step change in mobility. Four Development Themes (Access, Automation, Demand and Supply, and Integration) have been described in the study
  • From the Development Themes, the study highlights six Core Capabilities for priority development to position the UK as a global leader in Intelligent Mobility

Media Enquiries

Simon White
Email: simon.white@ts.catapult.org.uk
Tel:  +44 (0) 7496 437944

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